And much of that preparation must focus on the content, because realising you have something valuable to offer and knowing how you are going to say it will help build your confidence and conquer stage fright.
The American writer Mark Twain famously once said: “It usually takes me more than three weeks to prepare a good impromptu speech.”
Even the most experienced public speakers flounder when delivering a speech which lacks strong content.
That’s why we use journalists and experienced communications coaches to write speeches for our clients. They will work with you to build a speech which will engage, entertain and persuade your audience from the start, no matter who you are talking to.
They are masters of the art of persuasion and know the value of original stories and personal anecdotes in public speaking in ensuring your audience’s attention does not wane and that your messages are memorable.
Importantly, they also focus on developing a structure to the speech that the audience can easily follow and will use language they can understand.
Once it is written, our team will help you to take ownership of the content, making subtle changes and edits to ensure it perfectly fits your style and tone of voice and that you are comfortable delivering the speech.
And, our graphic designers will create compelling slide decks, props and hand-outs that truly add value to your on stage words.
— CEO, Refract
Media First designs and delivers bespoke media and communications courses that use current working journalists, along with PR and communications professionals, to help you get the most from your communications plan.